As a brand photographer, I absolutely love talking about branding; how to create a personal brand, and how to elevate that brand. But without getting ahead of ourselves, let’s back up in order to explore the difference between your brand and your business. Where do they overlap? Where do they differ? (And why should we […]
Recently, I had the opportunity to speak at Summit 2022 for The Know Women My 45 minute workshop topic was branding. How to build know, love and trust with ideal clients. Being in the room to help guide 30 women business owners to think about their businesses in a new way and focus on marketing […]
One of my clients said it best when she told me… “Branding is one of those words I cannot wrap my brain around. I know what it is but don’t know how to implement.” To me, branding is more than your logo or the colors you use in your business. It encompasses each and every […]
Social media strategy is an integral piece of the marketing puzzle for small business owners. If you missed my two previous posts on Developing a Strong Voice on Social, or Content Buckets, I’d love for you to check them out. All of this information can be found on the podcast I co-host for The KNOW Women – […]
There is so much to unpack when we consider using social media to move our business forward. I was thrilled to share my experience on Episode 22 of High Achieving Female Podcast. Here we continue the conversation from Part 1-What to Post on Social Media, where I cover the importance of developing a strong voice on […]
